Event Agenda
9:45 - 10:30 - attendee check-in, beverages and pastries
10:30 – 11:15 - Learn from the NHS how to improve patient experiences during primary market research, Laurie Ruel, IQVIA
11:15 – 11:45 break
11:45 – 12:30 - Healthcare insights in the age of AI: what's changing, what's not, and what's next? Speaker TBA, DayOne
12:30 – 1:15 pm lunch
1:15 – 2:30 - The latest on fraud prevention and data integrity, Intellus Data Integrity Committee and Global Data Quality Initiative, Debrah Harding, MRS
2:30 – 3 break
3 – 3:45 - How HCPs are using Generative AI in their daily practice and what it means to Pharma, Oliver Bone, Instar Research
3:45 – 4:15 break
4:15 – 5 session – The disruptive impact of healthy weight market dynamics on market research, Speaker TBA, A+A Research
5-7pm reception with refreshments and canapes